Los Angeles Rams / LA BOLD 2021

Design, Illustration, Apparel, Creative Direction

Teamed up with the Los Angeles Rams to create the visual direction for their fan-focused, LA BOLD experience for the 2021 NFL season. Developed the graphic vision for the experience, which was then translated into merchandise, marketing assets, and stadium assets. The even took place at Sofi Stadium on December 17 vs. the Seattle Seahawks.